Adding Google Base to Zencart
One of the main tips I can give if you want to help increase your sales on your zencart ecommerce site is to install the addon ‘Google Base Feeder‘.
What is Google Base?
Google base is a shopping area of google, when you do a web search on any keyword, if there is a product that has been submitted to google then there is a good chance it will appear on the first page. Sometimes appears at the very top with the product name, cost and a comment. Occasionaly and no idea why, but the product may appear half way down or at the bottom of the search results page.
This is a guide to a new installation and configuration.
Instalation
- Download http://www.iwebshop.co.uk/googlebasefeeder.zip and then Unzip and upload all files to your store directory (except .sql files)
- Chmod feed directory to 777
- Go to Admin->Tools->Install SQL Patches and install googlefroogle.sql by copying and pasting (do not upload);
- Go to http://base.google.com and create/sign to your account. Follow the link on the right hand side of their website to create your FTP account.
- Go to Admin->Configuration->Google Base Configuration and setup all parameters;
- Register your bulk upload .xml file using the same name in your Google Base Configuration at base.google.com
- Go to Admin->Tools>Google Base Feeder and follow instructions to create, view, and upload feed file.
If you have a zencart ecommerce store, and not using this addon, then you are loosing sales!
Iwebshop add this system to their professional shop service: http://www.iwebshop.co.uk/professional-shop-p-22.html